Amsterdam, Netherlands
Berkeley, California
hello@jwdtan.com
@jwdtan









I work closely with photographers, translating instinct into structure and strategy.


With over 15 years of experience as an Art Director and Creative Director for global brands, I understand the considerations behind commissioning and making the work, as well as the challenges photographers face navigating the commercial landscape. I support emerging and established photographers in articulating their vision and developing their practice, serving as a creative thought partner and trusted advocate throughout their careers.



SERVICES

Portfolio Curation & Photo Editing
Artist Positioning
Creative & Project Development
Treatment Education & Reviews
Curatorial Services
Marketing & Social Strategy 
Career Development & Industry Advice
Client Preparation & Presentation Skills



I currently serve as Director of Creative and Development at For Your Consideration, where I represent and collaborate with a global roster of photographers, directors, and stylists.







hello@jwdtan.com