Lululemon, In The Elements




















For lululemon's winter campaign, we ventured to the streets and mountains of Norway to get back to our breath. Whether you find it on the edge of a city or in the solitude of the outdoors, air brings clarity and space for reflection. 

Contribution
Concept, Art Direction

Placement
lululemon.com, email, retail, printed in-store lookbook

Photographer
Jace Lumley, Noah Sahady

Director
Nolan Goff

Cinematographer
Sean Conte

Agency
ANOTHER fka Matte Black