Nike Women, Behind The Fit

Behind the Fit, a series for Nike Women, pulls back the curtain on all that goes into getting dressed. 4 muses and 1 stylist share how their culture, passions, experiences and pursuits of holistic wellness play key roles in their personal expressions of style.   

Concept, Art Direction 

Creative Team
Jourdan Simmonds

Bella Newman, Olivia McCausland

Mel Renee

Set Design

Lauren Nikrooz